Management Crisis and Business Revolution Management Crisis and Business Revolution describes the enormous gap between business theories on the one hand, and the realities of the workplace and uncertainties of the marketplace on the other. He
John Harte is a former director general of the Canadian Institute of Marketing. He worked in South Africa for J. Walter Thompson, the global advertising and marketing agency, for whom he advised the Unilever Group of Companies, and was the vice-president of marketing for General Electric’s domestic appliance division.
| Title | : | Management Crisis and Business Revolution |
| Author | : | John Harte |
| Format | : | Hardcover - Pages ( 458 ) |
| Rating | : | 4.82 |
| Publish Date | : | 1997-01-01 |
| Id Book | : | 1560003057 |
| Type File | : | PDF, DOC, RTF, ePub |
Management Crisis and Business Revolution describes the enormous gap between business theories on the one hand, and the realities of the workplace and uncertainties of the marketplace on the other. In place of reasoned management and disciplined organization John Harte depicts daily disorder, vagueness, and confusion; instead of the logical processes of classroom case histories with rational solutions. He provides tales of an abundance of irrational judgments, personal foibles, and business follies. Once a top operational manager with multinational organizations, Harte applies his hands-on knowledge of the business world to a realistic examination of workplace conditions. He describes methodically how to handle human limitations in the average business enterprise, as well as how to develop management strengths.The author observed superior and inferior management firsthand, and therefore witnessed the painful demise of many companies—some of which, in his opinion, could have been
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